With everyone and their Mom being “Graphic Designers” these days, it’s easy to know why the term has become a little watered down. So we prefer the term, “Visual Problem Solvers” it gets to the point of what a “Graphic Designer” really should be doing. Understanding the goal of the communication and how it will be received is a very important first step to design. And it should happen before putting pencil to pad or booting up Adobe Illustrator.